Alain Milliat is a former fruit farmer who is the pioneer of "fine juice" a juice that you do not only drink as a functional beverage but as a tasting experience. He wants you to feel like you are biting in the perfect fruit which earned hi the nickname of "fruit sommelier". Started in 1997, the small company now is recognized by 50% of the Michelin star chefs in Paris and is now avaible in the finest establishments in more than 50 countries.